Facebook Latam Season is a documentary series produced in Latin America about the transformative power of diversity and inclusion in business.

To translate this concept visually, we developed a design system based on the idea that diversity is made up of multiple perspectives that come together to build something greater. The visual identity uses fragments of a geometric shape that combine to reveal complete images. In motion, these elements move in a fluid and organic way, symbolizing how different parts connect to unlock the potential of diversity.

Role: Creative Director and Art Director, CuboCC (current Droga 5)